Multichannel Publishing

Discover the specific advantages of our tools according to your profile and business needs

From a single interface :
- You build and manage your integrated databases together PIM (textual type information) and DAM (digital media type information), with or without your MDM module;
- You import and export your data via ETL or exports;
- You manage your catalogue with all its product information (PIM) and associated digital files (DAM) (images, videos, documents, etc.);
- Use the MPT and PLANNER modules to manage all the online and offline 'multi-channel' media used in your campaigns and communication operations (digital, print or web) and all their variants, eliminating all the repetitive, non-value-added tasks performed by your teams;
- You build all your communication operations (DPS)
- You can quickly share your content with all your contacts and target audiences;
- You create all the validation and correction workflows thanks to the PAT module, and you manage the necessary statuses.

Thanks to Pimalion, you will significantly increase your profitability through a significant reduction in tasks and an effective industrialization of your processes.

Automatization

Automatically generate product sheets, point-of-sale advertising, banners, posts, brochures, e-catalogues, etc., whatever the medium. To industrialize my procedures as much as possible.

Personalized support

Create or add media assets of all formats: print, digital, social media, applications, etc.. The principle of "responsive content".

Filetypes

Configure and automatically generate files of all types: PDF, Excel, jpeg, png, mov, etc. to automatically feed your communication media.

Interconnectivity

Connect standard CMS and feed e-commerce sites, e-shops, mobile applications, .... Easily manage your marketplace.

Marketing needs

To meet the ever-increasing demands of your brand strategy, your product marketing and, above all, your digital and multi-channel communications.

Realtime publication

Publish information about your product catalogue and service offering simultaneously and in real time across all channels.

Easy adaptation

Respond quickly to any changes in the market and create new fields of information to update the content.

Validation flow

Validate the content of your database and your publications quickly and efficiently with the various stakeholders.

Distribution network

Meet the operational needs of your distribution network and all its physical or digital contact points.

From a single interface :
- you can manage all the components of your communication campaigns and operations, eliminating all the repetitive tasks that don't add value for your teams.
- you handle the communication plans of several different customers, in complete security and with guaranteed ethics.
- you will host your data and publications in the cloud.

Thanks to Pimalion, you'll significantly increase your profitability through a significant reduction in tasks and effective industrialization of your processes. You'll improve the performance and productivity of your teams, and guarantee your customers even greater responsiveness and flexibility.

Managing your publications

Effectively manage content for all types of publications and their cross-media production (digital, web and print). To support its customers with a truly collaborative solution that will make it easier for everyone to carry out their campaigns.

Added value

Bring a real added value to the industrialisation of your company's procedures and those of your customers.

Improved collaboration

Share with your customers more dynamically and simplify the workflows involved in producing their media.

Data consistency

To offer a unique product sheet for each version (channel, language) and complete for each product, item and SKU in the database. Communicate the right information, in the right place, at the right time.

Easy to import

Easily import and access essential product information from multiple sources (PIM, DAM, ERP, Excel, dedicated interfaces and servers, etc.) via APIs or specific connectors.

Optimised productivity

Allow the creative teams, both digital and print, to concentrate primarily on the creative aspects of the messages. Work more efficiently with your customers to manage their campaigns, saving time and effort on both sides.

Efficient customer care

To help advertisers consolidate and structure their permanent catalogue and promotional offers online and offline.

Correct, high-quality data

Providing advertisers with accurate, controlled product data and information for their communication media is a major challenge.

Adequate response

To meet the ever-increasing demands of product marketing and customers' multi-channel marketing strategies.

Thanks to a single interface and collaborative platform, everyone involved, from manufacturing to marketing, will interact to build the best possible communication.
From a single interface :
- you'll manage your campaigns and communications operations with all their components, eliminating all the repetitive, non-value-added tasks for your production and sales teams.
- you can share information about your products and new products with your distributors more quickly (accelerated time to market).

Thanks to Pimalion, you can significantly increase your profitability through a significant reduction in tasks and effective industrialization of your processes.

Automating

Automatically generate product sheets, point-of-sale advertising, banners, posts, brochures, e-catalogues, etc., whatever the medium. Quickly prepare my communication material for my sales force.

Real-time

Update, enrich and modify all your active communication media in real time. Maintain your online offering more easily. Ensure that up-to-date sales support material is available.

Web ready

Automatically, quickly and efficiently generate resources optimized for the web or any digital medium, in terms of both technical format and content. Connect and manage your CMS.

Up-to-date data

Continuously publish 100% correct, high-quality and up-to-date information about your products. Distribute correct product data more quickly across all my communication media and contact points.

Time to market

Accelerate the distribution, communication and marketing of your publications and commercial offers to promote the sale of your products and services. Optimize your results by updating your catalogue offer more quickly.

Optimised productivity

Allow the creative teams, both digital and print, to concentrate primarily on the creative aspects of the messages.

Reliable data

To guarantee its market reliable, accurate and relevant product information, content and media for relevant, quick and coherent communication. Avoid a large number of errors and necessary corrections.

Multi-channel communication

To operate easily on all channels at the same time, without having to worry about updates and technical constraints specific to the medium.

Digital first

To ensure rapid delivery on all digital media, with appropriate translation of the message, its presentation and its contextualised content in relation to the target medium.

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Download the free ebook

The intelligent data management guide produced in complex multi -channel environments

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