The PIM is an IT manager that centralises and organises all the information linked to the product repository so that it can be continuously fed into the media used to distribute this data. In short, the PIM is a dynamic reference database of product data sheets. Connected natively to an asset manager, which is specific, Pimalion's PIM also offers the possibility of linking all types of media, from the natively associated DAM, which complete and illustrate the product information in a contextual manner.

Discover the main features and characteristics of Pimalion's PIM.

The DAM is a dynamic archiving system in a database system for all the media file formats that in some way make up an entity's digital heritage. Linked natively in Pimalion to the product repository (PIM), the Pimalion DAM also offers the possibility of linking all types of media that complete and illustrate product information in a contextual manner to a product sheet.

Below you will find a list of the main functions and features of Pimalion's DAM.

The integration of data into the PIM should be facilitated by the implementation of an ETL-type module natively integrated into the solution. The ETL will facilitate the rapid import and integration of data based on predefined import formats (Excel or CSV) or constructed on the fly in the interface. Whatever the amount of information (fields) and their structure, the tool must provide answers and make corrections almost instantaneously. It must be possible to decide in advance whether or not to modify fields following an import, and the ETL must enable mapping import models to be retained for future data imports with an identical file structure.

Below is a short list of the main functions and features of Pimalion's ETL module.

The quality of the data in its product repository is clearly a major issue for any sales organisation, to which Pimalion provides a powerful response with its Master Data Management module. It is very important that data governance is clearly defined here, and that it defines the flows and actions to be taken. From information retrieval, using all possible methods, through optimized transformation of information fields to integration into databases, structured into relevant data models, the problem is vast and a high-performance MDM module is the solution.

Discover the main features, benefits and characteristics of Pimalion's MDM.

The basic function of the Document Publishing Service module is to ensure multi-channel product transformation and high-performance management of web, digital and print media. Thanks to a powerful rendering engine and know-how based on business expertise in the constraints and technical requirements of the various channels and media, Pimalion provides a truly practical response to guarantee the rapid implementation of effective and reliable multi-channel communication. All campaigns, operations and media are managed from a single Pimalion interface via the planner in the MPT module, which enables all multi-channel communication channels to be built, managed and fed, regardless of the type of destination media.

Discover the main features and characteristics of Pimalion's DPS module.

The MPT module enables you to manage all your publications and structure them according to the customer's planning logic and communication plan. For example: by year, by month, by week, by type of communication campaign, by type of medium, etc. In this way, all campaigns, operations and media are managed from a single Pimalion interface via the MPT module planner, which can be used to build, manage and feed all multi-channel communication channels, regardless of the type of destination media. You'll be able to quickly find all the publications you've made in the interface, whether they're active or archived.

Discover the main features and characteristics of Pimalion's MPT module.

Pimalion responds to the imperative need for complete digitalization of processes, in particular for approving and validating published materials. The acceleration and multiplication of the number and types of communication media (web, digital or print) to be handled requires collaborative tools where the workflows put in place enable all those involved to speak and act at the appropriate times. In the age of home working, it is important to rely on fully online tools to handle tasks linked to information exchange and correction instructions between the parties involved. The PAT module is designed to ensure online validation and manage exchanges between all the departments and players involved in a single print or digital publication project.

Find out more about the main features and characteristics of Pimalion's PAT online approval module.

This channel of multichannel communication still remains a very active channel, if not the main one, where the management of printed materials must be facilitated at all levels of the production process of a document to be published, from its basic design to its finalisation in the desired format (PDF). In conjunction with other channels, data will be automatically corrected according to cross-functional rules, thereby avoiding duplication of effort.
Find out more about the main features and characteristics of Pimalion's PRINT channel.

The challenge here is clearly to produce promotional, occasional or permanent in-store displays of all price or service offers, in all formats (print and digital), in all possible versions and formats, and in the shortest possible time. But we also need to give local outlets more and more opportunities to produce their own materials independently, while remaining within the graphic guidelines of their brand or central organisation. The possibility of creating messages that are as digital as they are printed is also on offer here.
Find out more about the main features and characteristics of Pimalion's POS channel.

Managing your data (text and images) from a Pimalion interface to quickly display your catalogue, offers and services on your website, e-commerce or marketplace, with complete confidence and ease, that's the challenge met by the Pimalion solution.
Find out more about the main features and characteristics of the Pimalion WEB channel.

Providing data for and building any digital medium in real time, while complying with technical constraints and the graphic charter, is the need addressed by the digital channel supported by the solution. Linked to the other channels, the data will be corrected automatically in line with cross-functional rules, ensuring that there is no duplication of tasks.
Find out more about the main features and specific characteristics of Pimalion's DIGITAL channel.

Connecting your PIM-DAM database in real time, managing and modifying your content and displaying it in an application linked to your CRM or marketing automation solution is another of the advantages offered by the solution. Easily adapt and modify your message to your target audience to meet the challenges of personalisation. When linked with other channels, data will be automatically corrected according to cross-functional rules, ensuring that there is no duplication of tasks.
Discover the main features and characteristics of Pimalion's CRM channel.

Connecting your PIM-DAM database in real time, managing and modifying content and its display on a platform linked to your CMS solution is one of the main advantages offered by the solution. Linked to the other channels, the data will be corrected automatically in accordance with cross-functional rules, ensuring that there is no duplication of tasks.
Find out more about the main functions and features of Pimalion's CMS channel.